Note Normal Brand Guideline


If you love jotting down notes and writing your thoughts, then Normal notebooks are perfect for you. These notebooks are designed to be personalized with your own unique style. They are also great for people who love to take their notebooks with them on the go. The brand identity is all about being portable and convenient.

Tool
Photoshop
Illustrator

Year
2019

Logo

The Normal Notebook logo exudes elegance and sophistication with the Bodoni font, appealing to writing enthusiasts who prefer portable convenience. It’s notebook-shaped design and friendly font make it easily recognizable and approachable, perfectly suited for those who love jotting down notes on the go.

Original Version

Primary Identity: The preferred primary logo is black and white.

The text is designed with a black frame on a white background, and the text colour is black.

Black on white version

Logo Mark Identities

The name "Note Normal" symbolizes the uniqueness of each individual, embracing those who are not considered normal or fitting into stereotypes.

Secondary Identity: A black frame on a white background represents a notebook.

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MULTIMEDIA DESIGN | LV X YAYOI KUSAMA